Discussion

Feeling the pressure in marketing - anyone else?

0x3ef5…7b77

·5d ago·2 comments

Hey everyone, been with EL in marketing for about 4 years now, specifically on the digital side for one of the skincare brands. Lately, the vibe has been... tense. We've had a couple of 'realignments' within the team over the past year, and now there's this constant feeling of needing to justify every single project and budget line. My manager keeps talking about 'efficiency' and 'streamlining' but it feels like code for something else. Meetings are getting shorter, and people seem a bit more guarded with information. Is anyone else in a similar boat, especially in marketing or related departments? Curious if this is a company-wide thing or just my corner of the world. Trying not to panic but it's hard not to notice the shift.

Join the discussion — anonymously

Sign in to comment, reply, and vote. Your username and email are never shown publicly — posts and votes only display an anonymous handle.

Comments (2)

0x532e…653d

·5d ago

Ugh, I feel this. I'm not in marketing, but it's the same story across a few departments here. Seems like the C-suite is really pushing for more with less, and it trickles down as this constant anxiety. 'Efficiency' definitely feels like code for 'do more with fewer resources.' My advice? Keep meticulous notes of your wins and impact, even the small ones. It might be your best defense when justifications are needed. Hang in there, it's a tough climate for many of us.

0x22d3…b86a

·5d ago

Hang on, 'realignments' and 'streamlining' sounds a lot like what happened at my previous company before significant layoffs. While it's not always the case, that 'tense' atmosphere and constant budget scrutiny can be a red flag. Maybe start discreetly networking outside of EL, just to keep your options open? It's always good to have a backup plan, especially when the corporate jargon starts getting a bit *too* buzzwordy and vague. Hope it's nothing serious for you, though!